Farmers – Itisaras

Changing Forms of Political Mobilization and Impression Creation: ‘Mann Ki Baat’ and Popular Media

February 13, 2020February 15, 2020 Editor 0 Comments AIR, all india radio, appropriation, Communication, digital age, digital media, economics, emotional appeal, Farmers, maan ki baat, Media, medium, message, NaMo, narendra modi, nationalism, social

“Radio is the most intimate and socially personal medium in the world”
-Harry Von Zell
Were you able to decode the reference?Don’t worry, you will understand it soon. Radio is one medium of communication which is not only accessible in remote areas, but also does not require any literacy level to comprehend the communication so followed. Keeping these advantages in mind, this medium has been used in the political realm as well.
Wait no more and decode the reference by clicking on the link here!

Culture

Threads of Gold: The Legacy of Kashmiri Saffron

October 29, 2019October 29, 2019 Editor 1 Comment Change, Culture, environment, Export, Farmers, Government, Import, Indian Saffron, Kashmir, Kashmir Valley, Kashmiri Saffron, Mountains, National Saffron Mission, policy, pollution, Protection, Saffron, Saffron Festival, Spice, Tourism, Zero-waste

One of the most important and oldest commodities of Kashmir, Saffron is an integral part of Kashmiri culture. Over the last few years, the declining yield and the encroachment of farms have
brought the lives of the Saffron cultivators to a standstill. How can production be improved? What is the
Government’s role in protecting the legacy of Kasmiri Saffron? Let’s find out.